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Facebook earns millions from fake Medicare ads

Written by Diane Archer

The Center for Countering Digital Hate (CCDH) just issued a report revealing that Facebook’s parent, Meta generated millions of dollars from fake Medicare ads. Chase DiBenedetto for Mashable on Facebook’s failure to stop these scam Medicare ads. Many people with Medicare fall prey to them and suffer serious financial losses.

Facebook benefited financially from the scam Medicare ads, to the tune of $14.3 million in 2025 alone. The ads falsely declared people would get “free benefits” and used “deepfakes” from AI-generated celebrities to lure people to enroll. The ads targeted people over 65 and included scam deadlines for enrollment.

People in Texas and Florida saw most of the scam ads. And, there were a lot of them. In total there were 90,000 ads bought by 30 Medicare scammers. People saw the false ads 215 million times. A Facebook representative says that the scammers are very good at what they do and can avoid detection.

Beware of scam ads on social media. They are seductive. According to the Federal Trade Commission, Americans lost $2.1 billion in 2025 as a result of financial scams on social media.

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